Healthy Tailgating / Local Use Data and Public Opinion Survey Results

Los Angeles County - Prevalence of Problem Drinking

• 16.2% of adults in Los Angeles County report binge drinking (5+ drinks for men, 4+ for women; on at least one occasion in the past 30 days)
• 3.3% of adults report heavy drinking (>60 drinks for men and >30 drinks for women in the previous month)
• In 2008, there were 258 alcohol-involved fatal collisions in Los Angeles County and 4,832 alcohol-involved injury collisions.
• Excessive alcohol consumption is the 2nd leading cause of premature death and disability in Los Angeles County
• Each year about 2,500 People in Los Angeles County die from an alcohol-related cause, with a loss of an estimated 78,000 years of life. 

Source: “Reducing Alcohol-Related Harms in Los Angeles County.” LA County Dept. of Public Health. 2011.

Pasadena Data
In November and December 2012 Day One staff conducted a public opinion intercept survey of 411 Pasadena residents. Surveys were administered in public locations throughout the City of Pasadena, including Old Pasadena, Paseo Colorado, Villa Park, La Pintoresca Park, Filmore/Del Mar Gold Line Stations, Post Offices, Colorado Blvd., Jackie Robinson Park, and PUSD high schools. The below copied charts represent a selection of findings from the survey questions. 

Parents/Adults in the city of Pasadena allow minors to consume alcohol in their homes

There are liqour stores, convenience stores or grocery stores that sell alcohol to minors

I have heard about enforcement efforts to stop alcohol sales to minors by liqour, convenience stores and grocery stores

It is easy for minors (12-20) to access alcohol in their homes in the city

Underage drinking has long-term health consequences