Healthy Tailgating / Environmental Scans
After completing a regional assessment of Alcohol and Drug use trends and norms in the San Gabriel Valley in Spring 2012, RAD identified large community events such as Rose Bowl football games as a source of alcohol for underage youth and young adults, with data from community surveys, interviews and focus groups revealing that underage and binge drinking remained problematic at these events.
This preliminary data prompted RAD to delve deeper by conducting an "Environmental Scan" of two UCLA football games at the Rose Bowl in fall 2012. Essentially a survey of specific locations and infrastructure to determine which, if any, contribute to alcohol and other drug (AOD) use/misuse, environmental scans help document existing conditions, highlight problem areas, and facilitate positive change.
Developed in tandem with Dr. Lance Segars, an alcohol and evaluation expert at San Diego State University, the scanning tool focused on gathering quantitative and qualitative data from the Rose Bowl parking/tailgating areas during large events. Information was gathered pre-game (0-6hrs before game time), during the game, and post-game. Staff, youth advocates and volunteers broke into 3 environmental scan teams (ESTs) and visited the same locations at regular intervals, taking photographs and notes of what they witnessed. ESTs monitored if the Rose Bowl's official tailgating policies were being adhered to by fans and enforced by security and the Pasadena Police Department.
Information gathered per location visit included:
This preliminary data prompted RAD to delve deeper by conducting an "Environmental Scan" of two UCLA football games at the Rose Bowl in fall 2012. Essentially a survey of specific locations and infrastructure to determine which, if any, contribute to alcohol and other drug (AOD) use/misuse, environmental scans help document existing conditions, highlight problem areas, and facilitate positive change.
Developed in tandem with Dr. Lance Segars, an alcohol and evaluation expert at San Diego State University, the scanning tool focused on gathering quantitative and qualitative data from the Rose Bowl parking/tailgating areas during large events. Information was gathered pre-game (0-6hrs before game time), during the game, and post-game. Staff, youth advocates and volunteers broke into 3 environmental scan teams (ESTs) and visited the same locations at regular intervals, taking photographs and notes of what they witnessed. ESTs monitored if the Rose Bowl's official tailgating policies were being adhered to by fans and enforced by security and the Pasadena Police Department.
Information gathered per location visit included:
- Estimated attendees at that time
- Drinking games in play - number and type (e.g., beirut, flip cup)
- Alcohol paraphernalia visible/in use (e.g., beer bongs)
- Presence of PD/security visible in area
- Common Source alcohol (e.g., kegs)
- Public intoxication - fans visibly intoxicated
- Amplified sound - DJs, large speakers, loud music w/ inappropriate language
- Minors drinking
- Other activity of interest (e.g., aggressive behavior)
Environmental Scan Presentations (2013-15)
Since fall 2012 RAD members have conducted regular environmental scans of major "displacement" events at the Rose Bowl, from international soccer and concerts to football games. Following each scan, general findings were shared with workgroup members and community stakeholders before being made available to the general public online. PDF copies of each presentation can be downloaded by clicking on the links below.
| 2013.03.26 - Big Game RBCPC Presentation.pdf |
| 2013.07.16 - Gold Cup Soccer.pdf |
| 2013.07.28 - Justin Timberlake Concert.pdf |
| 2013.08.31- UCLA-Nevada Football.pdf |
| 2013.10.12 - UCLA-CAL Football.pdf |
| 2013.11.15 - UCLA-Washington Football.pdf |
| 2014.08.03 - Beyonce-JayZ Concert.pdf |
| 2014.09.06 - UCLA-Memphis Football |
| 2014.10.11 - UCLA-Oregon Football.pdf |
| 2014.11.22 - UCLA-USC Football.pdf |
| 2015.01.01 - Rose Bowl Game.pdf |
| 2015.07.21 - Barcelona-Galaxy Soccer.pdf |
| 2015.07.25 - Kenny Chesney Concert.pdf |
| 2015.09.05 - UCLA-Virgina.pdf |
Event Assessment Presentations - Other Venues
On occasion, RAD members also conduct assessments of events at other venues, including concerts, festivals, and professional sports games. PDF copies of summary presentations of these assessments can be downloaded below.
| 2015.09.13 - Raiders-Bengals - Oakland Coliseum.pdf |
